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Innovative Muffin Bakery Display Increases Sales by More Than 400%
 

Bakery Display

Traitech's Innovative Bakery Display Increases Sales by More Than 400%.

Traitech created this hybrid Bakery Display for use in universities, hospitals and major downtown office buildings.

Traitech's mission was to make muffins - not a planned purchase - easy to buy and easy to see. Using a combination of metal, wood and plastic, Traitech's designers created a unique point of sale Bakery Display that showcases the muffins in a vertical manner, taking them off the counter to eye-level to make them more visible. The Bakery Display included a magnetic kit system that made it easy for staff to label different flavors. The result? Muffin sales skyrocketed by more than 400%. Based on that initial success, tests are underway with some of North America's largest food companies.

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